Secrets to a Low-cost, High-efficiency Business
A very common issue many small businesses face is deciding where to divide and spend their relatively small budget in order to maximize profits and efficiency. Oftentimes, people must face a tough decision on whether they want to focus on their proficiency in making products or their marketing or networking efforts. This lack of capital is one of the most prominent challenges startups or small businesses face! If they focus on their products, then there may be a lack of consumers wanting that product due to the small amount of marketing for the product. If a company pours their resources into marketing, however, consumers driven to the product may be disappointed by the lack of quality or availability of said product. There is a struggle to maintain professionalism and quality. Fortunately, there are plenty of cost-effective solutions that may be able to help with this problem.
There are many ways to make your business look more professional for a fraction of the cost of big name brands. The first step is actually greatly overlooked: buy business cards! It may seem like a no brainer, but business cards are a fantastic marketing tool that you can use whenever you want. There have been many instances where a businessman is talking about their services and someone asks, “Do you have a card?” Don’t be the person that frantically searches for a napkin or sticky note to write their number down.
Some more ideas include obtaining a dedicated phone number, business address, and mailbox specifically for your company. You do not want all business class going directly to your cell phone with all of your personal contacts, having a dedicated phone number will allow you to distinguish your friends and family from your business partners and customers. The same goes for a business address and mailbox, they allow you to distinguish your personal information from the business. They also give a more professional view of your business to potential customers and partners.
One last option you can use is to lease virtual or in-person offices. Instead of spending valuable time or money looking for office buildings and permanent spaces, you could easily lease either an executive or virtual office here at All American Business Centers! We offer high quality executive offices that you can use at your convenience or virtual suites which offer all sorts of services as well. Both these options can include phone and mail services, conference and day office access, office supplies, a printer/copier/scanner, and many, many more services that you could use at your own disposal. Come in at any time for a tour and additional information!